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Heart and Mind: Mastering the Art of Decision Making



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Author: Barry Anderson

Publisher: CreateSpace Independent Publishing Platform

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Publish Date: May 30, 2013

ISBN-10: 1490317627

Pages: 274

File Type: Epub

Language: English

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Book Preface

Who Is This Book For?

You! Are you struggling with making a specific life choice? Even if you aren’t, chances are you will at some point, and you may know others who are. This book is for people making decisions, and those with friends, spouses, or strangers who have something on their plate to consider. We also think professionals who are guiding others through decisions will find it helpful, such as counselors, attorneys, doctors, teachers, coaches, or parents.

Scholars have been studying how to optimize decision-making processes for decades. The problem is this great body of knowledge on how to make good decisions has mostly been limited to engineering, business analysis and systems science applications, and usually stays very cerebral, complicated and formal.

On the other hand, we are making so many choices every day that our intuitive decision-making skills are pretty sharp. Given all this practice, it’s not surprising that we are usually getting by just fine with our intuition alone (Kahneman, 2013; Gladwell, 2009). For the most part, our instincts work so well that we don’t even realize how much better we could be doing by using a more structured and creative thought process to make choices.

There are big gaps between what decision experts know and what the rest of us know and do about our own big decisions:

  1. There are hardly any attempts to translate the useful and established decision making methods into easy to understand language, without losing depth.
  2. There is lacking effort to apply these methods to problems we face in our personal lives, such as career choices or relationship decisions (rather than to business strategies, public policy decisions, etc). This is the case even though people experience most regret in romance, family, education, and career choices, and not as much in finance and health decisions, which have been the focus of most decision literature (Morrison & Roese, 2011; Roese & Summerville, 2005).
  3. There is a missing process to link our intuitive decision making skills to a more rational approach in a way that’s easy to apply. Intuition, gut feelings, emotions— they aren’t enemies of rational thought. They are a crucial part of any decision which need to be embraced and integrated into a step-by-step framework to make the best use of our talents and potential. The challenge lies in having the courage to use this process to get our hearts and heads speaking the same language. Only then can we expect to reach better outcomes.

 


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