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Books by Marketing
The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback
by
Dan Olsen
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Strategic Marketing Planning and Control 3rd Edition
by
John Ensor and Graeme Drummond
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Developing Successful Marketing Strategies
by
Gary W. Randazzo
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Marketing Health Services, Second Edition
by
Richard K. Thomas
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Crossing the Chasm, 3rd Edition
by
Geoffrey A. Moore
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The Ultimate Field Guide to Digital Program Management
by
Daniel Newman
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Strategic Marketing Problems: Cases and Comments, 13th Edition
by
Roger A. Kerin
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Gravitational Marketing: The Science of Attracting Customers
by
Jimmy Vee
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Advanced Google AdWords – 3rd Edition
by
Brad Geddes
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Predictive Analytics: The Power to Predict Who Will Click
by
Eric Siegel
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Does Multi-stage Marketing Pay?: Creating Competitive
by
Alejandro-Marcel Schönhoff
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International Encyclopedia of Marketing
by
Jagdish Sheth
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