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The Social Animal (11th edition)


Author: Elliot Aronson

Publisher: Worth Publishers


Publish Date: May 27, 2011

ISBN-10: 1429233419

Pages: 431

File Type: PDF

Language: English

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Book Preface

The Social Animal

Man is by nature a social animal; an individual who is unsocial naturally and not accidentally is either beneath our notice or more than human. Society is something in nature that precedes the individual. Anyone who either cannot lead the common life or is so self-sufficient as not to need to, and therefore does not partake of society, is either a beast or a god.

Politics, c. 328 BC


Why I Wrote This Book vii
Acknowledgments xi
1 What Is Social Psychology? 1
2 Conformity 13
3 Mass Communication, Propaganda, and Persuasion 59
4 Social Cognition 113
5 Self-Justification 177
6 Human Aggression 249
7 Prejudice 297
8 Liking, Loving, and Interpersonal Sensitivity 355
9 Social Psychology as a Science 405
Glossary 430
Notes 438
Name Index 486
Subject Index 492

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