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Fundamental Accounting Principles (20th edition)


Author: John Wild and Ken Shaw

Publisher: McGraw-Hill/Irwin


Publish Date: September 28, 2010

ISBN-10: 78110874

Pages: 1204

File Type: PDF

Language: English

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Book Preface

Helping Students Achieve Peak Performance

Fundamental Accounting Principles 20e

Great performances result from pushing the limits through quality practices and reinforcing feedback to strengthen abilities and motivation. Assist your students in achieving their peak performance by giving them what they need to succeed in today’s accounting principles course.

Whether the goal is to become an accountant or a businessperson, or simply to be an informed consumer of accounting information, Fundamental Accounting Principles (FAP) has helped generations of students succeed by giving them support in the form of leading-edge accounting content that engages students, paired with state-of-the-art technology that elevates their understanding of key accounting principles.

With FAP on your side, you’ll be provided with engaging content in a motivating style to help students see the relevance of accounting. Students are motivated when reading materials that are clear and pertinent. FAP excels at engaging students. Its chapter-opening vignettes showcase dynamic, successful entrepreneurial individuals and companies guaranteed to interest and excite students. Thisedition’s featured companies—Research In Motion (maker of BlackBerry), Apple, Nokia, and Palm—captivate students with their products and annual reports, which are a pathway for learning financial statements. Further, this book’s coverage of the accounting cycle fundamentals is widely praised for its clarity and effectiveness.

FAP also delivers innovative technology to help student performance. Connect Accounting provides students with instant grading and feedback for assignments that are completed online. Connect Accounting Plus integrates an online version of the textbook with Connect Accounting. Our algorithmic test bank offers infinite variations of numerical test bank questions. The Self-Quiz and Study, Interactive Presentations, and LearnSmart all provide additional support to help reinforce concepts and keep students motivated.

We’re confident you’ll agree that FAP will help your students achieve peak performance.

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